What Are The Benefits Of Exclaimer Email Signature Solution?

 Do you know how important a professional email signature design is for your business and brand? Every point of contact you have with your clients and potential customers is a chance for you to promote your brand or products/services. Taking advantage of using your email signature as a marketing tool isn’t something you should ignore. An informative and professional email signature will help build trust and credibility with your clients and therefore develop a strong brand. 

For those of you who don’t know what Exclaimer is, I will briefly explain or check out another blog post explaining in more detail: https://guzzburystudio.blogspot.com/2020/10/what-is-exclaimer-email-signature.html

Exclaimer is email signature solution software, primarily for Microsoft 365, G-Suite and Microsoft Exchange users. It allows you to very simply and easily creates professional HTML email signatures for all your team from one location without needing any HTML coding knowledge. 

Brand Consistency – There is little else that is more important for growing your business, than keeping your branding consistent and professional. Any marketing material or designs should closely follow your brand guidelines. Exclaimer allows you to simply manage email signatures for your team without having to set up a signature for every user. It also works from any device, PC, Mac or mobile (Android & iOS) meaning that you can send an email on the go from your mobile and it will still deliver with a professional email signature.

Great For Promotions/Adverts – Exclaimer is a great tool to add to your marketing plan. With the simple-to-use, online, drag and drop editor, it’s easy to add a promotional banner. This allows you to include special offers or event details on your email signature, increasing your brand awareness and enabling you to show your clients products or services that they might not have previously known about. 

Find Out What Your Clients Think – Feedback from your clients is invaluable as it can help improve your business decisions and customer service, which will result in growth. With the Exclaimer email signature solution, you can add simple one-click feedback buttons for your customers to rate your service or add a link to a more in-depth feedback form on your website. If clients can see you making changes based on their feedback it will greatly increase their trust in your company and brand. 

The Legal Stuff – To ensure any email you send complies with International Email Laws, you must have a disclaimer stating something similar to the following: “The information in this email is confidential and may be legally privileged. It is intended solely for the attention of the addressee. Access to this email by anyone other than the addressee is unauthorised. Any views or opinions are solely those of the author and do not represent the views of the company or organisation. If you are not the intended recipient any disclosure, copying, distribution or action taken or omitted to be taken in reliance on it is prohibited and may be unlawful. In such instances, please contact the sender and delete the message immediately.” 

These email laws apply to every business, however small. It also helps to cover your business legally, should you ever email someone by mistake. 

Easy To Introduce A New Email Signature Design – No longer would you need to send a signature design around to your team with instructions, or your IT personnel log on to every user to set it up. Exclaimer has an online portal where you input your signature design and simply assign it to all your users. It’s also very easy to set up different designs for different departments, for example, in your sales team, you might want to add a special offer banner, but this might not be so relevant for your purchasing team. 

Get More Engagement On Social Media – Exclaimer makes it so simple to add any of your social media links to your email signature. With social media buttons on your signature, anyone you email can simply click on these to start following you and hopefully engaging with your content. 

Hopefully, from the above points, you can see what a huge benefit the Exclaimer email signature solution would be in your business. Being that you don’t require any HTML coding knowledge and it means that any email sent from a mobile device will always have your professional email signature, using Exclaimer in your business really is a no-brainer! If you are in doubt of this, contact us today for a 14-day free trial! We look forward to hearing from you.